Public Relations & Communications Services

We deliver unrivalled PR and earned media success for brands in fitness, wellness, fashion and longevity

We champion earned media success through our expert team and unique media network to create stories in traditional and new media, from broadcast TV to creator driven social first coverage we deal in attention

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UK • IRE • EU • USA • UAE

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Press Office for Performance Brands

Always-on media relations for fitness, wellness, and longevity companies

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Our press office is the media engine behind some of the most disruptive names in fitness, performance and wellness. From high-impact product launches to long-term brand storytelling, we build and manage PR programmes that earn national headlines, drive cultural cut-through and keep brands front of mind.

Whether you’re scaling a startup, entering new markets or redefining a category, our team brings deep media relationships and editorial instinct, honed from years leading global coverage for clients like HYROX, Free Soul, Represent and Bon Charge.

The right story, in the right place, at the right time.

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Brand Story Telling That Builds Cutlural Relevance

We work with brands that help people live better, whether that’s through fitness, fashion, wellness or longevity.

Whatever the category, story is the superpower.

We uncover it, distill it and shape it into brand media that matters.

The result is strategic storytelling through purposeful frameworks that drives cultural relevance, earns media attention and builds lasting consumer connection.

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Making Founders Famous in Fitness, Wellness and Longevity

Part art, Part science.

Founder storytelling is hard, We love it.

Creating attention in the right place with the right story can supercharge growth, unlock investment and open doors.

We work closely with founding teams to nail founder narratives and bring them to visibility on the most sought after media on earth.

From industry defining podcasts to tier 1 business press we turn human experience into brand equity

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Creative Campaigns Built for Impact

We build ground up blended campaigns incorporating creative and PR, from city stopping stunts to research lead and mission driven thought leadership.

We combine our in house creatives, brands strategists and media specialists to ensure campaigns are built with impact and art in lockstep.

We treat each campagin like a launch, from concept to implementation and regirous post launch analysis we execute, iterate and excel

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Events and Launches

Must be seen. Must be heard. Must be shared.

We create events and launches that cut through, from intimate tastemaker dinners to high-impact brand moments. Think perfectly sourced venues, key cultural partners, and guest lists people want to be on.

We treat our brands as seriously as we believe they should treat themselves.

Every event is a red carpet moment, with the right concept, the right story, and the right crowd.

Every detail is considered. Every touchpoint earns attention. Designed to spark conversation and engineered to be PR worthy.

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Our Clients

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can we tell your story?

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Other Services

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Building editorial ecosystems that shape authentic brand worlds with lasting cultural relevance.

fittest.media

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Leveraging voices of authority and strategic seeding to drive reputation and measurable sales.

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fittest.vision

We look at your challenges with a new set of eyes and chart the path to enduring success.